All About Marketing That Creates Clarity.
About The Fractional Solution
Your B2B Marketing Solution
Marketing That Creates Clarity
Welcome to The Fractional Solution.
Welcome to The Fractional Solution, where we specialize in adding value for B2B owners with a vision of selling or transitioning their business. Our approach involves creating marketing strategies that work using the Vision Value Model™ and Fractional CMO implementation solutions. We understand the importance of clarity in marketing, which is why we focus on developing strategies that create clarity for B2B business owners using our proven framework.
Marketing That Gets Results
A marketing strategy that works.
Are you struggling to develop a marketing strategy that delivers results? We're here to help you fill the marketing gap with the Vision Value Model™, our proven framework for developing marketing strategies that work. Our approach is all about aligning your marketing efforts with your vision, values, and goals to drive success.
Creating a Clear Marketing Solution
Fractional CMO Implementation
Getting high-level support when it comes to marketing is a challenge that many businesses face, whether it's due to limited budget, time, or in-house know-how. That's where your Fractional CMO (fCMO) can come in. Access direct support to help implement your marketing strategy, manage progress, track results, and get to the next objective or phase of your business with expert help.
Your Vision, Our Expertise
Meet Our Founder, Randi Skinner
Meet Randi Skinner, Founder, and Fractional CMO Randi Skinner, the Founder of The Fractional Solution, is a Fractional CMO who helps B2B business owners build value through their marketing strategies with a vision of exiting their business. Leveraging her expertise in the Vision Value Model™, a proprietary framework that fosters clarity and uses marketing as a change agent, Randi delivers results that align with owners' visions, values, and goals. She works with her collaborative strategy brand, Value Building Marketing, to build marketing strategies for B2B business owners and The Fractional Solution when providing Fractional CMO solutions.
Randi started The Fractional Solution because she was tired of seeing business owners fail when it comes to creating a marketing strategy that works. She provides a solution that creates marketing clarity by using the Vision Value Model™ to help owners have a strategy that aligns with their vision, protects what they value, and provides customized Fractional CMO implementation solutions. Read more about Randi.
Get Started and Get Clarity
A vision first approach to marketing.
Don't let your marketing stagnate. Connect with us to schedule a consultation and take the first step toward a marketing strategy that works.
Without a great strategy you’ll waste your time and marketing dollars.
Get a Value Building Marketing Strategy and create clarity toward your vision.
Ready to build a marketing strategy that works?
“They were able to break things down with us, listened to our vision, and had amazing follow-up to get the project pushed through.”
— A.M.